NEW: milk_shake® make my day

serving up beauty, with a smile : a comprehensive haircare routine that is completely enjoyable.

experience beauty naturally

Treat your clients to exceptional salon services with products that are as good for their hair as they are fun to use.
From our full hair color range to our care & styling —all milk_shake products are crafted with high-quality natural ingredients to support hair health and highlight natural beauty. Delectable scents combined with milk proteins and fruit extracts to create the perfect healthy hair experience.

featured products

shop bestsellers

milk-shake-light-catcher-lift-and-balance

milk_shake light catcher lift & balance

milk_shake light catcher light layers

milk_shake light catcher soft light oxidizing emulsion 40 VOL

milk_shake make my day shampoo

milk_shake make my day conditioner

milk_shake make my day blueberry booster

milk_shake make my day papaya booster

milk_shake make my day strawberry booster

natural beauty without compromise

Feeding the hair is just as important as feeding the body. We know that one only wants the best nutrition for their hair, too. That’s why we are committed to using high percentages of the best ingredients of natural origin which are often organic, and wherever possible our formulas are sulfate, paraben, and salt free.