haircare news & tips

There are a lot of factors that go into choosing the right color for your next guest. While grey coverage, tonality, and longevity play a...

Curly hair has its own set of rules—and that doesn't just apply to care and styling. You may need to adjust your color techniques and...

When hair is below the levels of optimal health, it’s because it’s missing something. Moisture molecules are one of the first to be “lost” when...

It’s no secret that clients have a hard time buying hair products as gifts. Without an in-depth knowledge of their loved one’s hair type, texture...

Crafting the perfect brunette is a subtle art. You want depth and richness while avoiding brassiness from too much warmth. Our six new Smoothies Moka...

One of the biggest areas of salon profit loss just might surprise you. Take a moment to look at your color bar. How many shades...

At first glance, insta.light may seem a little...extra. After all, it is a purely cosmetic service that doesn’t address any underlying hair health concerns. It...

To celebrate 10 incredible years with 12 amazing benefits, we’ve partnered with artist Cecilia Castelli to create a whole new look for one of our...

In the beginning, there were hair collections. They were highly stylized, beautifully shot model images with out-of-this world colors and textures. They were designed to...

Have you been introduced to the Light catcher family yet? This ultra-powerful lightener line includes several new products specifically designed to deliver beautiful blondes, while...

Your clients may see it as “just shampoo”, but we know it’s so much more. As a product that is used often, shampoo has a...

Clients are becoming more concerned with whether or not the products that they are using are aligned with their core value—especially lifestyle choices. Whether it’s...